Women in PR's Future
Education in PR enhances the likelihood that practitioners will practice excellent Public Relations. Since most Public Relations students are women and they are now the majority in the field, it seems that the quality of the PR work stands to some extent in women’s shoulders.
Much of the credit for progress in Public Relations goes to good professionals (men and women). Nevertheless, one may assume that because women have had to overcome stereotypical attitudes about their unsuitability for management, female professionals who secure management positions are actually more motivated toward achievement and self-actualization than their male counterparts.
Several studies also show that compared with men, women are more concerned with opportunities for growth, autonomy and challenge.
Although talking about men and women’s differences is reductive as we all know that there are no exclusive male/female characteristics, it is important to notice that it is all about good and bad professionals and gender has nothing to do with it.
Much of the credit for progress in Public Relations goes to good professionals (men and women). Nevertheless, one may assume that because women have had to overcome stereotypical attitudes about their unsuitability for management, female professionals who secure management positions are actually more motivated toward achievement and self-actualization than their male counterparts.
Several studies also show that compared with men, women are more concerned with opportunities for growth, autonomy and challenge.
Although talking about men and women’s differences is reductive as we all know that there are no exclusive male/female characteristics, it is important to notice that it is all about good and bad professionals and gender has nothing to do with it.

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